Have any of you guys wondered about the stance your favorite bands and artists are taking on the environment? Do your favorite rock bands do more than just write lyrics about trees and the evils of pollution? Does your favorite singer travel exclusively in biofuel tour buses, and release her albums in biodegradable materials only?
Well just in case you’ve been wondering, the music industry has been increasing its efforts to be more environmentally friendly, an example being Warner Music Group. One of the “Big Four” of record companies, Warner Music Group has been releasing its work with DVD liner notes made of 30% recycled paper that was taken from carefully selected wood chosen by the Forest Stewardship Council. It also runs a nationwide recycling program that has found success in decreasing waste, with a total of almost 4,000,000 pounds of waste removed.
In addition to the record companies themselves going green, the artists themselves have also been increasing efforts. Reverb, a non-profit, environmentally focused Portland, Maine organization has played a huge part in this. Reverb focuses on partnering with artists and fans to make concerts and tours more eco-friendly, and to inspire people to become more invested in the environment.
Green Music Group, a project of Reverb, is made up of some very high-profile artists from The Roots to Willie Nelson that, according to their website, are aiming towards:
1. Creating an engaging online community of musicians, music industry leaders, and music fans all committed to addressing our greatest environmental concerns.
2. Facilitating large-scale greening of the music community through touring, venue, and label standards, resource development, green grants mentoring, and viral video and public service campaigns.
3. Providing environmental nonprofits with a megaphone for their cause, allowing them to expand their reach and support base.
4. Creating a sustainable green music guild to support and inform the efforts of the music community and position leaders in the music industry as voices for change, working to shine a light on the most pressing environmental issues of our time.”
From human pedal-powered concerts (!) to musicians bringing representatives from environmental organizations to their concerts to educate fans, environmental awareness is very present in the music world. Here’s a Rolling Stone article on some of the most eco-friendly bands and artists; you may be surprised by a few of them.